Endeavour Capital Invests In Pacific Market International

Formation Brands Tableware

Endeavour Capital has invested in Pacific Market International LLC. Proceeds from the investment were used in part to fund PMI’s recent acquisition of Formation Brands.

“We have followed PMI for many years and have worked to find ways to partner with the company and Rob Harris, its founder and CEO,” said Stephen Babson, Endeavour’s managing director. “The combination of PMI and Formation was the right opportunity, and we look forward to helping build an already great company.”

“We are pleased to become a partner with Endeavour and to further broaden PMI’s global profile through access to additional growth capital and strategic resources,” said Harris. “Formation has a long-standing record of delivering high-value, on-trend specialty and beverage housewares products, and the combination of PMI and Formation will further diversify PMI’s product line and customer base.”

With its investment, Endeavour joins Harris and Joshua Green Corporation as principal owners of PMI. Endeavour managing directors Babson and Bradaigh Wagner will join the PMI board.

“Both PMI and Formation strive to provide product innovation that excites, entertains and inspires the consumer,” said Mark Towery, president and co-founder of Formation. “Today’s announcement is a continuation of both our companies’ visions. We couldn’t think of a better partner for our future than PMI.”

Pacific Market International also offers the Aladdin and Stanley beverageware brands in its housewares portfolio.