Atlantic has introduced an upscale Italian Collection of furniture.
The line represents a departure for the already design-driven home decor vendor, with a spare but sleek continental style that is an upmarket move. Atlantic’s presentation at the Summer Las Vegas Market helped draw praise, as it was one of 11 exhibitors to win a Best Booth award at the market.
Atlantic aimed the Italian Collection at the higher end of the furniture market, with, for instance, a $3,000 suggested retail price for the desk in the group. However, Atlantic also positioned selections in the line for the mass-market, such as gaming desks and stands that started at an under $100 retail and continued up to a $200 suggested retail price. The Ascent gaming station, for example, is a height adjustable desk with ample storage for speakers, controllers, headphones, video games, game guides and more. The inwardly curved front lets gamers get close to the action. Dual mounts for monitors are an available option.
“We are excited to introduce a line of high-end furniture designed and manufactured in Italy. Award winning designers have created stunning new interpretations of desirable contemporary furniture,” said Leo Dardashti, Atlantic president and CEO.