The Bon-Ton is looking to attract last-minute holiday season shoppers to its stores by giving away $1 million in gift cards.
On Wednesday, December 20, beginning at 7 a.m., the first 400 customers at the doors of each of its locations will receive a gift card valued between $5 and $500. One person at each location will receive a $500 gift card, company officials said.
“Providing a special gift for our customers adds excitement to their shopping experience,” said Steve Byers, evp/stores for The Bon-Ton. “It’s the season of giving and we know shoppers will appreciate receiving a free gift card from their hometown store this holiday season.”