Bradshaw International, a manufacturer of kitchenware and home cleaning products, has purchased Casabella Holdings. Founded by Bruce Kaminstein, Casabella designs household cleaning tools and kitchen products.
According to the company, Casabella will continue to be based in the New York area. Kaminstein will join the Bradshaw management team and continue to run Casabella as its founder and managing director. Casabella will continue its commitment to its product line, focusing on quality, design and functionality, the company said.
In a joint statement, Bradshaw International co-presidents, Robert Michelson and Brett Bradshaw, said, “The Casabella brand represents a significant addition to the current portfolio of home products offered in our cleaning division, Butler Home Products. Bruce and his team bring strong passion and an expertise in innovation and trend right product design. The Casabella products have tremendous consumer appeal and will allow us to expand our presence into additional retail channels.”
Kaminstein launched Casabella in 1988 focused on bringing well-designed products to consumers and since then, the company has expanded to become a leader in the premium cleaning tools, kitchen and household accessories market, the company said.
“We are very excited to be part of the Bradshaw family,” said Kaminstein. “Their strong industry relationships and reputation for exceptional customer service will allow us to offer the Casabella brand to many more consumers around the globe. Bradshaw is one of the major players in home products and I look forward to working with Brett and Rob in their mission to take the company to an exciting future.”
