With the tagline “Beautiful Function,” the Cangshan Cutlery Company is honing its market position in the U.S.
Founded in 2014 by New Star Foodservice Inc., Cangshan Cutlery Company has expanded its presence in the U.S. consumer marketplace. With a strong emphasis on design, the company said the cutlery collection is positioned as a “best” product line with pricepoints that fall 40% to 50% less than similar items now on the market.
Currently, the collection includes 12 knife designs, seven knife blocks, leather knife roll sets, magnetic knife bars and a pair of kitchen shears.
For the knives, Cangshan Cutlery Company said it utilizes materials including German, Swedish and Japanese high alloy steels and that each knife is hand sharpened with an Asian-style edge. The knives’ handles are made from food safe plastic, while the knife blocks are crafted from durable, rich textured woods such as acacia, teak, walnut and African blackwood, the company said.
In addition to it’s roster of independent specialty and gourmet retailers, Cangshan Cutlery Company can be found on Amazon and Home Depot’s website. The knife block sets have an SRP range of $129.95 – $749.95 and the knives are also available in open stock.
