The Dallas Market Center will debut Market 360, an interactive market experience, for the Dallas Total Home & Gift Market, which is set to take place from June 21 to 27, 2017.
Market 360 programming will be available via Dallas Market Center’s existing social media channels as well as courtesy of on-site monitors and will include real-time and on-demand streaming content of market events and exclusive reports available on desktop, tablet or mobile device.
New Market 360 programming will include a live broadcast show, scheduled for 9 a.m. on June 21, June 22 and June 23 in the World Trade Center atrium. DMC TV will broadcast via social media. In addition, exclusive DMC TV video content will be broadcast on more than 100 video monitors throughout the campus. It will also host The Podcast Studio, which will take place in partnership with James Swan, host of the Million Dollar Decorating podcast.
“Market 360 is a dynamic opportunity for customers to access and share content across multiple platforms that improves the at-market experience and provides inspiration, ideas, and business tools that may be immediately implemented by our customers,” said Allen Davis, evp/marketing, Dallas Market. “We are leading by example within the fast-paced and challenging world of the digital customer experience now expected inside retail environments.”