Joss & Main has teamed up with the HGTV series “Flip or Flop” to transform backyards and other outdoor domestic spaces.
Show hosts Christina and Tarek El Moussa will apply their design viewpoint using Joss & Main’s on-trend and on budget décor and furniture to make the changes showcased on four of the show’s episodes. Viewers can shop the Joss & Main site for products associated with those episodes.
In its new season, Flip or Flop will feature outdoor-themed shows that follow the El Moussas as they makeover dilapidated homes and backyards in projects that incorporate elaborate pools featuring waterslides and swim-up bars in serene settings. They will use Joss & Main décor accents and outdoor furniture in four renovations, with the first related episode appearing tonight, August 25, at 9 p.m. eastern and pacific time. Joss & Main will host daily sales events beginning today and continuing through September 29. Joss & Main also has worked in concert with HGTV on projects featured on the show Beachfront Bargain Hunt.
“We are excited to continue our relationship with HGTV on Flip or Flop and be able to bring viewers another integrated shopping and viewing experience,” said Paul Toms, general manager, Joss & Main. “At Joss & Main, we care about helping families design homes that are both on-trend and affordable. With this 360-degree approach, inspired viewers can easily shop our sales to transform their own indoor and outdoor spaces.”
