InterDesign has formed a multi-year marketing partnership with the Columbus Blue Jackets, the National Hockey League team based in Columbus, Ohio.
The company’s storage and organizational products for kitchens and bathrooms will be showcased through the team’s in-arena promotional vehicles, including on-ice intermission contests, and via statewide radio broadcasts.
The partnership is part of InterDesign’s commitment to strengthening their brand awareness and spreading their company mission, “To help make everyday living easier with innovative products designed to help people organize and enhance their home with style.”
“We are thrilled to partner with the Columbus Blue Jackets and participate in one of the greatest sports on earth. The Blue Jackets’ commitment to excellence and family mirrors the core values of our organization,” said Chris Quinn, InterDesign president and CEO.