Nelvana has formed a new licensing partnership with Thermos L.L.C. for the kids cartoon series, “Little Charmers.”
The newly signed deal gives Thermos L.L.C. licensing rights to produce soft and hard lunch kits for kids as well as stainless steel, vacuum insulated hydration bottles and food jars, non-insulated hydration bottles and reusable ice packs, according to the company.
“With Little Charmers licensing activity accelerating, we are looking to partner with best-in-class licensees to bring the brand to life in key categories,” said Andrew Kerr, co-head, Nelvana Enterprises.
“We’re excited to be teaming up with Genuine Thermos Brand to create Little Charmers lunch kits that kids and parents will love,” he said.
Nelvana Enterprises will be at the Las Vegas Licensing Expo, held June 9 through 11 at the Mandalay Bay Convention Center.
